SEO Blog Machine Prompt Pack (Topic Clusters → Briefs → Drafts → Internal Links → Schema)

February 1, 2026 · 5 min read ·Prompt Guides
SEO prompt pack for topic clusters content briefs internal links and schema

SEO Blog Machine Prompt. SEO content fails for predictable reasons: the wrong intent, thin entity coverage, weak internal linking, and briefs that are basically “write about X.” This prompt pack fixes that by forcing structure before you write a single paragraph.

The result: posts that rank, convert, and sound like a real brand - not a generic AI essay. Use the prompts in order. Each step feeds the next.

Before you copy anything

Every prompt below contains placeholders. Replace them with your real details before you run the prompt. If you skip this step, you’ll get generic output.

Placeholders you must replace

  • [NICHE] - your niche (e.g., “home coffee equipment”).
  • [AUDIENCE] - who the blog serves (role + pain).
  • [OFFER] - what you sell and how you monetize.
  • [BRAND_TONE] - your brand voice (calm, premium, playful, etc.).
  • [COMPETITORS] - 3-5 sites you want to outrank.
  • [TOPIC_TITLE] - the exact post topic/title you’re briefing.
  • [MONEY_PAGES] - your key commercial pages (pricing, services, product pages).

The workflow that scales

  1. Build a cluster map (topics + intent + priority).
  2. Create briefs that force depth (entities, angles, examples).
  3. Draft with constraints (voice, proof, formatting).
  4. Add internal links like a strategist, not a robot.
  5. Ship with the right schema (only when it helps).

If you’re starting from scratch: publish the first 6-12 posts in one tightly-related cluster before you jump to a different topic. That’s how you build topical authority without wasting effort.

Prompt Cards

Copy one card at a time. Replace placeholders. Then paste the prompt into your AI tool. Don’t rush Prompt #2 - the brief is where quality is decided.

1) Topic Cluster Map Prompt

Goal: build a revenue-aligned SEO plan instead of random blog ideas.

You are an SEO content strategist.

Build a topic cluster map for:
Niche: [NICHE]
Audience: [AUDIENCE]
Offer: [OFFER]
Competitors: [COMPETITORS]
Brand tone: [BRAND_TONE]
Output: A) 6-10 clusters (pillar topics). For each: primary intent, who it serves, and why it matters commercially. B) For each cluster: 8-12 supporting articles (long-tail). Include:
Suggested title
Target intent (informational / commercial / navigational)
Primary keyword theme
Related entities to cover
Conversion angle (how it naturally leads to [OFFER])
C) Priority order for the first 12 posts (with reasoning). Constraints:
Avoid generic “101” topics unless they connect to money.
Prefer topics where you can add original examples, opinions, or frameworks.

2) SEO Content Brief Prompt

Goal: a brief that prevents thin, generic writing and forces intent satisfaction.

You are an editor and SEO lead.

Create a detailed SEO brief for this topic:
Topic/title: [TOPIC_TITLE]
Target audience: [AUDIENCE]
Desired outcome: (what should the reader do next?)
Brand tone: [BRAND_TONE]
Money pages: [MONEY_PAGES]
Brief must include: 1) Search intent diagnosis (what a satisfied reader expects) 2) Angle (what makes this post different/better) 3) Outline (H1 + H2/H3 structure) 4) Must-cover entities and subtopics (with short notes) 5) Examples to include (at least 5; practical, not theoretical) 6) Proof points and credibility (what to cite, what to demonstrate) 7) Internal links:
3 links to older posts (anchors + where to place)
2 links to money pages (soft CTA, not salesy)
8) CTA plan (primary + secondary CTA copy) End with a “Definition of Done” checklist.

3) Draft the Post Prompt

Goal: write clean, human-sounding copy with real structure and scannability.

You are a senior blog writer.

Write the article using this brief:

[paste the brief from Prompt #2]

Rules: - Write like a human expert, not a generic AI. - Use short paragraphs, scannable sections, and helpful examples. - Add a clear “why this matters” section early. - Avoid fluffy intros. Start with the problem and the promise. - Use [BRAND_TONE] voice. - End with a practical next step + CTA aligned with [OFFER]. Output: - Final article in markdown (with headings and bullet lists).

4) Internal Linking + Update Plan Prompt

Goal: compound growth via internal links and planned refresh cycles.

You are an SEO strategist.

Given:
The new draft:

[paste the draft]

Existing site categories and key pages:

[list your categories and key pages]

Produce: A) Internal link placements for THIS post: - 8-12 internal links (anchor text + target page + exact section placement) B) Links FROM older posts to THIS post: - Suggest 5 older posts that should link here and what anchor to use C) Refresh plan: - What to update at 30 days, 90 days, 180 days (based on typical SERP changes) D) Featured snippet opportunities (if any): list 3 candidates and how to format them.

5) Schema Suggestions Prompt

Goal: add only the schema that improves understanding and CTR - no spam.

You are a technical SEO specialist.

For this article:

[paste the final draft]

Recommend schema (only if appropriate): - Article (always) - FAQPage (if there is a FAQ section with real Q&A) - HowTo (only if the post is truly step-by-step) - Product/Review (only if the content supports it) Output: - Which schema types to use and why - What fields matter most - Any warnings (what NOT to do) Keep it implementation-friendly for WordPress.

How to make the final post feel “real”

The difference between content that ranks and content that disappears is specificity. Add concrete examples, include trade-offs, and be willing to say “don’t do this” when it’s the right advice. Humans trust writers with opinions. Search engines reward pages that satisfy intent.

If you want the fastest results: publish the first 8-12 posts in one cluster, link them tightly, and update the best performer after 30 days based on queries you start ranking for.